In an interview with Checkoutafrica, Ghanaian renowned producer sits down to talk about his experience. We covered his rise to success, his first project leap of faith right up to some of his projects that have been released this year which are happy place, fufu and grits with Sango and of course his new single blessed featuring Donaeo and Miraa May.
Julian Nicco Annan aka Juls songwriter, producer and dj who grew up in east london clapton and ghana sat down with me to chop it up. I had always known him for his unique sound in the afrobeats genre but during this sit down I quickly realised how much work he has put into the culture and how he has pioneered a sound he’s greatly sought out for. Influenced by jazz and high life there is no way you cannot hear a Juls song on the radio even though it might have featured some of the great Giants like Burna Boy, Mr Eazi , Kojey Radical and Goldlink.
He dropped a lot of gems throughout the conversation about his experiences,his trip to south africa learning about the amapiano genre, how he chooses his features, being recruited to be a part of the recording academy for the grammys and why afrobeats has become a celebrated genre in the western world. “I think I’m a genius deep down” he says jokingly but let’s think about it. I believe that he is very important for music and afrobeats. His managed to collaborate and bring attention to some then upcoming artists like Santi, Odunsi the engine, Nonso Amadi, british acts such Moelogo, Notes, Kojo Funds and Maleek Berry who have gone on to do amazing things in the industry.When asked about whether he feels underrated he responds by saying “I’m in my own lane,of course you want to be mentioned amongst the greats but i think real recognises real. Of course you’d like to have all the plaques around the wall, but for me I just believe in very good music that lasts for a long time, so if somebody takes my music and puts it on shuffle they’re gonna enjoy it for a long time”.
We look forward to the album he is currently working on, in which he says he will experiment with new sounds just like he experimented with colours, a project he did under virgin. You would think someone who has achieved so much would be signed to a label but it goes to show when you are talented, smart, strategic and are intentional with all your moves you don’t really need the backing of a huge label. Check out the full interview on our Youtube channel